For parents
A game you can say yes to
Everything a grown-up should know about My Little Friend: how the account works, what your child can and can't do, and what we keep.
Your account, your rules
You make the account with your phone number and a password, then add a profile for each child. Children only ever play inside your account. Everything for grown-ups — settings, permissions, the clothes shop, signing out and deleting data — sits in the parent area, which asks for your password every time.
Friends come from tees
Every friend in the game comes from a real tee's code — the friend printed on it, never a random prize. Pembû, the cotton friend, is free for every child from the first day, so nobody has to buy anything to play.
Nothing to buy inside
There are no in-app purchases and no ads. Coins and diamonds are earned by playing and caring; they can't be bought and are worth no money. The only thing money buys is the clothes.
Playing with others, safely
Children can add friends by their friend code and trade monsters — only if you turn it on. There is no chat: children send stickers from a fixed set. Usernames are checked before anyone sees them, and any player can be reported or blocked.
Time and quiet
Set how long each child may play a day, and quiet hours when the app rests. Notifications stay off until you turn them on.
Their data, kept small
We keep only what the game needs: your phone number, your child's nickname and age range — never a birthday — and their progress. No location, no contacts, no photos. Get a copy, or delete it all, from the parent area.
For grown-ups
Made for children. Kept by parents.
My Little Friend is built so you never have to worry about what your child sees, buys or shares.
Care label
For grown-ups
- No ads. Not one, ever.
- No in-app purchases. Coins and diamonds are earned by playing.
- No loot boxes. Every friend comes from a tee — the one on the print.
- No chat between children. Friends by code, and stickers only.
- Your account, your password. The parent area always asks for it.
- Delete everything, any time, right in the app.
mylittlefriends.appQuestions parents ask
Is the app free?
Yes. The app is free and has no in-app purchases. Every child starts with Pembû; more friends come with our tees.
Do we need a tee to play?
No. Pembû is free, and the games, the garden and the home are open to everyone. A tee brings its own friend.
What ages is it for?
Children from 5 years old, inside a parent's account. Older children, up to 18, can play too — always inside a parent's account.
What if a code doesn't work?
Each code works once. Send us a photo of the tag on WhatsApp and we'll help.
Which phones does it work on?
Android phones and iPhones. The app is coming soon to Google Play and the App Store.
How do we delete our data?
From the parent area in the app, or by sending us a message. See “Delete your account” for the steps.